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Every automaker has its own way of revealing its new models. Some just pull the veil off the thing when it's ready, while others release hints and teasers leading up to the full reveal. Jaguar Land Rover seems to be taking a different approach, purposely releasing images of its new products wearing camouflaging body wraps before taking those wraps off at long last. That's the tactic it seems to be taking with the new XE sports sedan, as it is with the Range Rover Sport SVR, and now it's following a similar path with the upcoming new Discovery Sport.


Previewed by the Discovery Vision concept at the New York Auto Show a few months ago, the new Discovery Sport is slated to join the Discovery (known in North America as the LR4) in the Land Rover lineup next year, and appears to carry over the concept's styling: compared to the boxier existing model, the Discovery Sport (like the Discovery Vision) has a higher beltline, more swept-back greenhouse and forward-swept C-pillar, but a roofline that appears to taper off where the concept's was straight.

Land Rover has confirmed that the Discovery Sport will – like the LR4, Discovery Vision and Range Rover Sport – offer a third row of seats for seven-passenger capacity, as revealed by the "peeled-back" camo. The Discovery Sport will be manufactured at the Halewood plant where the Freelander and Evoque are made. Scroll down below for official details from the automaker.

Source: Autoblog

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